From Bleak to Chic....

I received a call from a woman who was in a desperate search of a solution. A home she owned had been on and off the market for almost a year. She lived out of state and the home, a waterfront property was purchased by her and her husband as an investment a few years back. They couldn't understand why their adorable house was not getting the proper feedback and offers it deserved. She was not only looking for a new agent but a stager as well. Typically I would take on both sides and manage the sale and staging start to finish. However it was over an hour from my home and I didn't feel I had sufficient knowledge of this particular market to give them the real estate service they deserved. Therefore I declined the listing but knew I could offer my services and expertise to get the home market ready. The home was vacant and would require fresh paint, accessories, art and furniture. Both the homeowner and real estate agent felt it was important to give a waterfront beach feel to the home. I am typically hesitant to go with any sort of "theme" when staging a home for sale. I think it is important to exude a feeling of comfort and style more than anything else. However being on the water I agreed that our design scheme would have a coastal feel to it. I achieved this by a specific color pallet and accessories. I was careful not to hit potential buyers over the head with it. I quickly got our team together and we went to work. When all was said and done we were thrilled with the outcome......this wasn't your Grandma's beach house. The results speak for themselves and the homeowners received FOUR offers within the first 2 weeks of being on the market!! Take a look at the before and after photos below.

Living Room: Before

Living Room: Before

Living Room: After

Living Room: After

Living Room: Before

Living Room: Before

Living Room: After

Living Room: After

Dining Room: Before

Dining Room: Before

Dining Room: After

Dining Room: After

Master Bedroom: Before

Master Bedroom: Before

Master Bedroom: After

Master Bedroom: After

Bathroom: Before

Bathroom: Before

Bathroom: After

Bathroom: After